McFarlane Toys takes iconic scenes and characters from video game, comic, film, music and sports culture and shrinks them down to highly detailed replicas. His brand and his marketing tools needed to reflect his growing status as an industry legend.

We built a custom e-commerce website with robust search functionality and a framework capable of handling the amount of traffic we expected to drive there. We also developed numerous one-of-a-kind CG animations, artworks, videos, award-winning photography, and landing pages to help bolster their marketing efforts.

After the launch of the site, the traffic to the site has more than doubled consistently, online sales are up and the engagement is through the roof.